MEDIA Releases

Red Angus and IMI Global Provide Efficiency and Profits to Cattle Producers

March 30, 2021

DENVER – A new arrangement between the Red Angus Association of America and IMI Global, a division of Where Food Comes From, Inc., will allow cattle producers who take advantage of Red Angus value-added programs to more easily utilize IMI Global verification services. Cattle producers who enroll in Red Angus value-added programs will now have…

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Red Angus Implements New Value-Added Program Updates

March 17, 2021

DENVER – The Red Angus Feeder Calf Certification Program, commonly known as the “yellow tag” program combines three critical components into a value-added cattle marketing program: genetics, age and source verification. To date, more than 2.8 million head of Red Angus-influenced calves have worn the yellow tag to capitalize on market premiums. Recently, updates were…

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Red Angus Magazine Led by New Team

March 9, 2021

Tracey Koester Becomes Publisher and Advertising Director of the Red Angus Magazine Tracey Koester recently began a new position at the Red Angus Association of America as publisher and advertising director of the Red Angus Magazine. Koester stepped into this role after the unexpected passing of former publisher and advertising director, Kevin LeMaster. Koester brings…

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Red Angus Staff Take on New Roles

February 4, 2021

Dr. Kim Heller Becomes Director of Education for Red Angus Dr. Kim Heller recently added a new role to her repertoire at the Red Angus Association of America as the director of education and junior programs. This position is designed to strengthen engagement and assist members with knowledge-based initiatives to build the breed across all segments. This new…

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Red Angus Well-Represented at Inaugural 2021 Cattlemen’s Congress

January 26, 2021

DENVER – At the inaugural 2021 Cattlemen’s Congress, Red Angus enthusiasts presented more than 600 entries at the National Red Angus Open Show, Junior Red Angus Regional Show and the National Red Angus Pen Show. “Without a shadow of a doubt, this was the largest offering of Red Angus show cattle ever presented on an…

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Ty Bayer Honored as Red Angus Herdsman of the Year

January 19, 2021

Denver – Ty Bayer, Ringle, Wisconsin, was selected as the 2021 Red Angus Herdsman of the Year at the National Red Angus Open Show during Cattlemen’s Congress in Oklahoma City. The award was announced prior to the selection of the grand champion open female on Jan. 6, 2021. Bayer took an early interest in cattle…

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Rachael Oliver Joins the Red Angus Association of America

January 11, 2021

Denver – The Red Angus Association of America welcomes Rachael Oliver to its marketing team as a commercial marketing specialist. Oliver will travel extensively to ranches and sales to promote RAAA marketing programs, conduct audits for the Red Angus Feeder Calf Certification Program and work closely with producers to achieve their individual herd goals. “We…

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Sydney Williams Joins the Red Angus Association of America

December 15, 2020

Denver – The Red Angus Association of America welcomes Sydney Williams to its member services staff as a DNA customer service specialist in the Commerce City, Colorado, office. Williams will handle day-to-day submissions in the DNA department to catalog and analyze DNA orders on behalf of RAAA membership. “We are extremely pleased to have Sydney…

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Auction Markets Earn Red Angus Recognition for Marketing Opportunities

December 8, 2020

DENVER – The Red Angus Association of America strives to support cattle producers who take advantage of value-added marketing programs and capitalize on demand for Red Angus genetics from feedlots and packers. Such goals are not achieved alone and the RAAA works closely with forward-thinking livestock auction markets to best represent Red Angus producers and…

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High-Performing Cattle Earn Esteemed Grid Master Award

November 17, 2020

DENVER –The Grid Master Award, an honor bestowed by the Red Angus Association of America, is earned by operations that have successfully combined superior Red Angus genetics, skillful feeding and well-planned marketing to achieve success in the production of superior beef carcasses. “This year, Red Angus producers once again raised the bar by marketing cattle…

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