MEDIA Releases

Bertz to Lead Red Angus Commercial Marketing Team 

February 18, 2019

DENVER – The Red Angus Association of America is pleased to announce that Harold Bertz will lead the RAAA commercial marketing team as its new director of commercial marketing, effective in early March. As the director of commercial marketing, Bertz will lead the marketing team in developing and promoting Red Angus marketing programs that will…

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Nutrition Leader ADM and Red Angus Team Up to Assist Producers

January 30, 2019

DENVER – Archer Daniels Midland Company, a world leader in agricultural processing and food ingredients, and the Red Angus Association of America are combining their expertise to provide Red Angus breeders and commercial bull users with tools for success to improve the breed and the beef industry. This new relationship affords RAAA members and stakeholders…

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Texas A&M University Beef Research Center Pursues Progressive Leadership Through Initiative with Red Angus Association of America

January 21, 2019

COLLEGE STATION – Texas A&M University, one of the leading land grant universities in the United States, is revitalizing its beef herd and Beef Research Center through a recent initiative with the Red Angus Association of America. The university worked in conjunction with RAAA to solicit embryos of high genetic merit to build a herd…

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Inaugural 'Buckle & Banner' Equips Stock Show Exhibitors to Excel in the Show Ring and Pasture

January 10, 2019

DENVER – The Red Angus Association of America is pleased to announce an innovative new publication connecting the show ring and the beef industry. Buckle & Banner is a quarterly online publication with an emphasis on Red Angus shows, juniors and breed education. This new publication highlights cattle exhibitions and related topics through creative editorial, while still staying connected…

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Unique Genetics Project Demonstrates Effectiveness of EPDs and DNA Testing

December 26, 2018

by: Kacey Koester, former Junior Red Angus Association President and current Field Representative for Top Dollar Angus  DENVER – More than 40 calves produced from one cow, all in the name of genetic research. That’s something you don’t see every day. This research, dubbed the LiveWiRED project, is a cooperative effort between the Junior Red…

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Industry Leaders Confirm Phase-Out of Select Grade Beef

November 26, 2018

DENVER – Select grade beef has an important past in the cattle and beef business. However, its tonnage is shrinking and will continue to trend lower in the coming decade, based on collaborative research conducted across all beef industry segments. Anipro/Xtraformance Feeds, Top Dollar Angus and the Red Angus Association of America have joined forces to…

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R.A. Brown Inducted into Saddle & Sirloin Club

November 7, 2018

The Red Angus Association of America is pleased to announce that R.A. “Rob” Brown has been selected to receive the prestigious 2018 Saddle & Sirloin Club Portrait award. The award is the highest honor bestowed on an animal agriculture leader who has made major contributions to the livestock industry in the U.S. and abroad as…

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Red Angus Association of America Boosts Reliability of EPDs with BOLT

November 5, 2018

DENVER – Cattle producers can expect more accurate predictions with the release of the fall 2018 Red Angus EPD suite, calculated using the much-anticipated new genetic evaluation software Biometric Open Language Tools, or BOLT by Theta Solutions LLC. The new BOLT-generated Red Angus EPDs will enable producers to make more informed, lower risk selection decisions.…

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Junior Red Angus Association Welcomes 1,000th Member and Continues Preparing Youth for Industry Leadership

October 29, 2018

Denver – The Junior Red Angus Association of America recently enrolled its 1,000th member and continues to attract young people who desire to be part of the Red Angus breed. The JRA strives to equip and prepare all members to be leaders, innovators, stewards and advocates for the Red Angus breed, the beef industry and…

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Top Producers Honored at Red Angus Association of America Awards Banquet

October 3, 2018

DENVER – Passion and hard work are common denominators on many cattle farms and ranches. Producers who rise above the rest are dedicated to pushing boundaries and managing their cattle and resources towards positive returns in any market environment. The Red Angus Association of America honored these superior producers at its 65th annual awards banquet in…

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