Jennifer Noble of Mitchell, Neb., joined the Red Angus Association of America (RAAA) team in June as communications director. She will work closely with Red Angus affiliates, individual members and Red Angus marketing programs.
"We are excited to have Jennifer join the Red Angus team," said RAAA CEO Greg Comstock. "She brings over a decade of experience marketing genetics to the commercial beef industry, which provides great insights as our members and affiliate association ramp up their own commercial marketing efforts."
Noble’s initial charge will be to strengthen the relationships between Red Angus state affiliates and the national office. She will assist affiliates in setting up Red Angus feeder calf sales, educate members on growing their state associations and help them utilize co-op advertising opportunities and national staff resources.
In order to accomplish these goals, Noble will attend tours, state association meetings and other relative events to strengthen affiliate programs, increase exposure of the Red Angus breed and educate producers about genetic and marketing opportunities available through RAAA.
Noble grew up on her parents’ seedstock operation, Altenburg Simmental and Super Baldies, in Fort Collins, Colo., raising purebred Simmental and SimAngus that included Red Angus-influenced cattle. She attended Northeastern Junior College in Sterling, Colo., and Colorado State University in Ft. Collins, Colo. She was a member of both the junior and senior livestock judging teams.
The past 11 years, Noble was a representative for ABS Global and a partner in an artificial insemination and herd-management business.
“My background in the seedstock industry combined with my exposure to the commercial sector through my A.I. business has given me a great desire to see the commercial producer thrive,” said Noble. “The core policies of RAAA also represent what I believe in, so this is an easy fit for me.”
RAAA’s core policies discourage artificial practices in purebred cattle production. The members instead place their faith in objective tests to identify scientifically proven factors of economic importance and heritability for more efficient beef production. RAAA also has a long-standing policy to support planned crossbreeding and the use of heterosis, all the while providing the best service to commercial Red Angus producers.
Noble has two daughters, Laramie (13) and Terye Paige (10), and in her free time is a professional barrel racer.
“I really enjoy good livestock,” said Noble, “whether it’s good cattle or good horses.”
She may be contacted at (970) 270-4019 or via e-mail at jennifer@redangus.org.
