Posted January 11, 2021
Denver – The Red Angus Association of America welcomes Rachael Oliver to its marketing team as a commercial marketing specialist. Oliver will travel extensively to ranches and sales to promote RAAA marketing programs, conduct audits for the Red Angus Feeder Calf Certification Program and work closely with producers to achieve their individual herd goals.
“We are extremely excited to have Rachael join our team at Red Angus. She brings great industry knowledge and a skill set that makes her a perfect match to our team and will be essential in working with Red Angus producers. I look forward to working with Rachael and observing her bright future with the RAAA,” said Harold Bertz, RAAA director of commercial marketing.
Originally from Sidney, Montana, Oliver comes from a cattle industry family and has spent several years working with cattle ranchers to reach their genetic improvement goals at Select Sires and, more recently, Trans Ova Genetics.
She attended Oklahoma State University and graduated with a bachelor of science in agriculture in May 2017. While at OSU, she was a member of the OSU Collegiate Cattlewomen group and served as the secretary.
Outside of her career goals, Oliver volunteers with the area livestock judging team and enjoys spending time helping her family with their ranch and spending time outdoors camping, kayaking and hiking.
“I am extremely excited to work with a great team at Red Angus. I enjoy working side-by-side with commercial and seedstock producers and advocating for the beef industry to help others understand more about it. The Red Angus commercial marketing team is known for their strong work ethic and great personalities, and I could not be more thrilled to work with such a wonderful group. My passion is the beef cattle industry and what better way to be involved in it than to be promoting Red Angus genetics,” said Oliver.
Oliver started in her new role on Jan. 4 and can be reached at firstname.lastname@example.org or (406) 480-1569.
The Red Angus Association of America serves the beef industry by enhancing and promoting the measurable advantages of Red Angus and Red Angus-influenced cattle. The RAAA provides commercial producers with objectively described cattle by implementing new technologies and utilizing scientifically sound principles that quantify traits of economic importance to beef producers in all segments of the beef industry. For more information, visit www.RedAngus.org.
|FOR IMMEDIATE RELEASE
January 11, 2021
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Rachael Oliver joined the Red Angus Association of America marketing team as a commercial marketing specialist on January 4.