Affiliate Grant Program

RAAA strives to share the positive attributes of the Red Angus breed with commercial cattle producers from coast to coast. The extensive network of state affiliates allows the association to reach a broader network of producers. The Affiliate Grant Program provides affiliates with funding to supplement the promotional efforts of the national office through their own creative venues. Applications are reviewed on a case-by-case basis.

Program guidelines

  1. Funds will be awarded on a first-come, first-served basis. Affiliate plans must follow the RAAA fiscal year, which is July 1, 2024 to June 30, 2025.
  2. The 2024-2025 Affiliate Grant Program budget is $15,000. No affiliate will receive more than 20% of the total budgeted funds in the first six months of the fiscal year. If funds remain unallocated by Jan. 1, 2025, affiliates who received their original 20% may reapply for additional funding.
  3. Affiliates must notify their intent to use funding by Jan. 1, 2025, allowing adjustments to be made for reallocation to other affiliates, if necessary.
  4. Affiliates must submit their applications one month before the materials or event deadline (ex. for an ad due on Oct. 1, the application must be received by Sept. 1.)
  5. Funds cannot be used for food/drink, RAM ads or breeder directories.
  6. Print ads must align with the RAAA national ad campaign or be approved by RAAA Director of Communications.
  7. Special consideration will be given to print ads that are placed in publications that are not currently advertised in by the RAAA, particularly in regional publications.
  8. For RAAA to disburse approved funds, affiliates must submit invoices, receipts and other documentation by June 30, 2025.
  9. As a rule of thumb, approved Affiliate Grant Program requests will be allocated 50% of their total project costs. The board reserves the right to fund a grant request partially or in full.

Programs should focus on promoting the Red Angus breed to commercial cattlemen and activities that support the Strategic Plan. Activities promoting individual breeders will not be approved.

PROGRAM OVERVIEW AND APPLICATION

     

For affiliates placing advertisements in state or regional publications, the RAAA communications team can provide customized ad artwork to match the current national campaign and include the affiliate logo and/or contact information. Reach out to media@redangus.org to request design assistance.

 

Affiliate Calendar of Events





















    If possible, I would like to have RAAA Staff presence at my event.