MEDIA Releases

Value-Added Tagging Program Builds Producer Pocketbooks

August 9, 2019

Denver – Value-added programs are on the rise in the beef industry as input costs increase and margins remain tight. Enterprising beef producers are exploring new ways to improve their return on investment and open doors to new marketing avenues. The Red Angus Feeder Calf Certification Program, the oldest tagging program in the industry, is…

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Barrett Simon Joins Red Angus Commercial Marketing Team

June 17, 2019

DENVER – The Red Angus Association of America is pleased to welcome Barrett Simon, a native of Rosalia, Kansas, to the RAAA employee roster as a commercial marketing specialist. Simon’s primary responsibilities will be networking with commercial producers, feedlots and livestock auction markets to provide outreach and education about value-added cattle and promote the Red…

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Leadership and Cattle Key Components in JRA Scholarship Winners’ Futures

May 22, 2019

The Red Angus Association of America Junior Activities Committee is pleased to name each of the following five Junior Red Angus members as recipients of a $1,000 college scholarship. These scholarships are awarded to JRA members that are active in the association, as well as in their communities and the beef industry, and are planning…

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Case to Intern with Red Angus Marketing Team

May 13, 2019

DENVER – The Red Angus Association of America is pleased to introduce the 2019 summer intern, McKenna Case of Akron, Colorado. McKenna will be working closely with the marketing team this summer, starting May 27. “We are proud to welcome McKenna to our team here at Red Angus. Her livestock knowledge, work experience and engaging…

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Red Angus Adds EID Tags to Increase Options for Producers

April 11, 2019

Denver – The Red Angus Feeder Calf Certification Program, the oldest USDA Process Verified Program in the beef industry, recently added a new tagging option. Producers utilizing Red Angus genetics can now enroll their calves in the FCCP and Allied Access programs and purchase standalone EID tags. These “button-only” tags still meet the PVP requirements…

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Red Angus Chooses National Western Stock Show as Permanent Home for National Show

March 13, 2019

DENVER – Red Angus enthusiasts can plan to be in Denver the first week of January for many years to come, thanks to the Red Angus Association of America’s Board of Directors’ decision to make the National Western Stock Show the permanent home for the National Red Angus Open Show. The decision was made at…

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Bertz to Lead Red Angus Commercial Marketing Team 

February 18, 2019

DENVER – The Red Angus Association of America is pleased to announce that Harold Bertz will lead the RAAA commercial marketing team as its new director of commercial marketing, effective in early March. As the director of commercial marketing, Bertz will lead the marketing team in developing and promoting Red Angus marketing programs that will…

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Nutrition Leader ADM and Red Angus Team Up to Assist Producers

January 30, 2019

DENVER – Archer Daniels Midland Company, a world leader in agricultural processing and food ingredients, and the Red Angus Association of America are combining their expertise to provide Red Angus breeders and commercial bull users with tools for success to improve the breed and the beef industry. This new relationship affords RAAA members and stakeholders…

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Texas A&M University Beef Research Center Pursues Progressive Leadership Through Initiative with Red Angus Association of America

January 21, 2019

COLLEGE STATION – Texas A&M University, one of the leading land grant universities in the United States, is revitalizing its beef herd and Beef Research Center through a recent initiative with the Red Angus Association of America. The university worked in conjunction with RAAA to solicit embryos of high genetic merit to build a herd…

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Inaugural 'Buckle & Banner' Equips Stock Show Exhibitors to Excel in the Show Ring and Pasture

January 10, 2019

DENVER – The Red Angus Association of America is pleased to announce an innovative new publication connecting the show ring and the beef industry. Buckle & Banner is a quarterly online publication with an emphasis on Red Angus shows, juniors and breed education. This new publication highlights cattle exhibitions and related topics through creative editorial, while still staying connected…

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